viernes, 11 de marzo de 2016

Villanueva de los Infantes, el pueblo del Caballero del Verde Gabán. El Quijote

                                (Dibujo a plumilla de Ramón F. de "Villanueva de los Infantes)




6.- DE RUIDERA A VILLANUEVA DE LOS INFANTES

(Un capítulo de mi libro "Buscando a Azorín por la Mancha") Ediciones Lulu /Usa.

      Sr. Azorín:

      Tomamos la carretera de los Infantes, que lo de Villanueva le sobra, por la N-430 hasta un cruce que se nos abre  en Casas Blancas, antes de llegar a Alhambra, por una carretera solitaria, la CM-3129, donde el paisaje es de tierras rojizas, que como usted sabe por eso le deben llaman Alhambra, que es un nombre árabe como  la Alhambra de Granada de los nazaríes a la que llamaban «La roja» por el color de las tierras del cerro donde se alza. (Quién dice si Cide Hamete Benengeli o Berenjena como le llamaba Sancho, no era de Alhambra).  Los eruditos y discretos especialistas de la ruta de don Quijote sitúan en este pueblo, de semejanza nazarí, las bodas del rico Camacho con Quiteria, relatadas en los capítulos 19-21 de la 2º parte.  Se pasa por el centro del vetusto pueblo de Carrizosa (la aldea de Basilio, cap. 21, 2º parte), situado en una especie de charnela por donde pasa el arroyo de Cañamares, la travesía tiene una curva a la derecha, continúan las tierras  rojizas de labrantío, buena tierra sobre ondulaciones y algún otero sobre el que aparecen los restos arqueológicos de una especie de torre, restos de lo que fue un molino de viento, manchas de viejos olivos y viñedos, sobre todo viñas que han empezado a enseñar su verdes pámpanos como billetes verdes, porque no sé el precio de la uva al viticultor pero el vino embotellado es oro tinto. 






Libros a la venta en LULU. on-line 10 % de descuento
 http://www.lulu.com/shop/see-more-from-shelf.ep?name=moreFromAuthor&productId=5171044





      Ya entramos en los Infantes, cruzamos sus calles en las que se aprecian las piedras nobles, monacales, aristocráticas  de palacios, conventos  e  iglesias,  piedras cenobitas de arenisca rojiza, bermellones, ocres, todas ellas  convertidas en arte, piedras apretadas, quietas, hechas a besos de cinceles.  El origen de la villa es romano.   El Infante don Enrique de Aragón le concedió la Carta Puebla en 1421, y se independizó de Montiel,  y en honor de sus hermanos los Infantes don Juan y don Pedro, recibió el nombre de «Los Infantes» en 1480 y en 1491 se le dio el de Villanueva de los Infantes,  su censo siguió creciendo hasta sobrepasar los 5.000 habitantes a mediados del siglo XVI.  Esto le valió a Felipe II para proclamarla capital del Campo de Montiel en 1573 tanto política como eclesiásticamente, y capital de Gobernación de la Orden de Santiago, influyendo considerablemente en el Campo de Montiel y zonas de Albacete, Murcia y Jaén durante toda la Edad Moderna.  En el censo de 1998 tiene 5.801 habitantes.
      Estos datos históricos más las cinco citas que hace Cervantes del Campo de Montiel en El Quijote han valido a algunos investigadores para considerarla  que este es el enigmático «En un lugar de La Mancha». En este IV Centenario se está hablando de Villanueva de los Infantes en detrimento de Argamasilla. Por los datos aportados es evidente que esta ciudad ya se llamaba así un siglo antres de cuando se escribió El Quijote. Además si el Caballero del Verde Gabán era de aquí, no podía ser también don Quijote y Sancho.
      Cruzamos longitudinalmente la villa hasta llegar cerca del parque de la Constitución que fue remodelado  en 2002, donde se ve una Ermita del Santísimo Cristo. Aparqué el coche junto al monumento dedicado a don Francisco de Quevedo y Villegas, señor de La Torre de Francisco Abad que murió aquí el 8 septiembre 1645 en el convento de Santo Domingo, aunque fue enterrado en la iglesia de San Andrés, capilla de los Bustos.  Desde luego  que yo, ahora,  los Infantes le bautizaría como la Deseada (aquí desea uno vivir).  Entremos en la iglesia de Santo Domingo, dentro no había ni un alma, nunca mejor dicho, la foto que le hice a una estela de nombres medievales no salió por falta de luz o de un  encantamiento. Santuario de Nuestra Señora de la Antigua.
       Pero como el motivo de nuestro viaje era buscar sus huellas, señor Azorín, y a la vez, también la de don Quijote, tomamos la calle central peatonal llamada de Cervantes, una calle comercial, locales de souvenir, palacios y la casa del Caballero del Verde Gabán, aquí me hizo mi mujer una fotografía, no pudimos entrar al impedirlo una puerta cerrada y además es propiedad particular, lo dice el letrero en metacrilato que hay en la puerta. En la fachada de la casa es de piedra arenisca rojiza de la zona, tiene una puerta nueva de doble hoja, enmarcada entre dos columnas empotradas con capiteles erosionados, escudo en el dintel que no puedo describir porque no soy heraldista, hay un amplio balcón que toma  ángulo recto hacia la esquina de la calle Jacinto Benavente, alero amplio en el tejado de una robustez nueva.  Aquí estuvo don Quijote y Sancho, y aquí mismo, ahora, 400 años después estoy yo profanando un lugar casi sagrado y que además pintó el ilustrador Gustavo Doré (Casa del caballero del Verde Gabán)
     Por un momento quiero acordarme, nos vamos a detener, porque quiero retroceder por el túnel del tiempo novelesco y el real, simbiosis que no se puede experimentar con tanta nobleza y dignidad que aquí, por asombroso que sea, esta casa la describe Cervantes en el Capítulo 18 de la 2º parte, cuando  llegó don Quijote con Sancho acompañados del dueño de la casa don Diego de Miranda, el Caballero del Verde Gabán al que encontraron en el camino después de una lid con el caballero del bosque. Invitación que les hizo  don Diego con la inequívoca pretensión de que don Quijote desengañara o desencantara a su hijo en la fantasía de ser un poeta. La descripción de la casa por Cervantes es la siguiente:
       «Halló don Quijote ser la casa de don Diego de Miranda ancha como de aldea; las armas, empero, aunque de piedra tosca, encima de la puerta de la calle; la bodega, en el patio; la cueva, en el portal, y muchas tinajas a la redonda, que, por ser del Toboso…» (Cap.18,2º.P). 

        Desde luego, ahora, estoy seguro de que el gran ilustrador francés Gustavo Doré no vio esta casa porque el dibujo que realizó de su patio interior es el de un palacio y no el de una cas machega de la época.
       Las tinajas toboseñas, ya fueron descritas en el siglo XVI, según don Martín de Riquer, famosas en La Mancha.
      Aquí vivía el matrimonio  don Diego de Miranda, rico labrador, con doña Cristina y   con su hijo don Lorenzo «estudiante de poesía» en Salamanca y que quería dedicarse a ser poeta, lo cual daba quebraderos de cabeza a su padre.  (El narrador del Quijote  equivoca al lector en el número de hijos, porque cuando en el diálogo de auto-presentación que hace don Diego de Miranda en el  Cap. 16, escribe: «…paso la vida con mi mujer, y con mis hijos,..» en plural, cuando en el mismo capítulo dice: «tengo un hijo (…) será de edad de diez y ocho años». Porque Cervantes, como decía el erudito cervantista nurciano don Diego de Clemencín no tenía costumbre de repasar sus escritos.
        Madre e hijo salen a recibirles: al padre y a los dos personajes cuyas presencias habían sido ya escritas en  El ingenioso Hidalgo con Quijote de Mancha, según el bachiller Sansón Carrasco (cap, II, 2º parte).   Don Quijote, ayudado por su escudero se desarmó y «quedó en valones [calzones al estilo de Valonia] y en jubón de camuza, todo bisunto [sangriento] con la mugre de las armas».  A «fuerza de adulación» don Lorenzo de Miranda,  recitó a don Quijote versos glosados y un soneto, la insistencia propia del novel ante el consagrado maestro. Lorenzo dice del Caballero de la Triste figura que  «él es un loco bizarro, un entreverado loco, lleno de lúcido intervalos». En realidad don Quijote va tomando cordura en la II Parte, recordemos que es un loco que muere cuerdo. Habla don Quijote de los premios literarios, y ya entonces tenía las mismas sospechas y opiniones de tongo, que hoy en día:
       «…el primero siempre se lleva el favor o la gran calidad de la persona, el segundo se le lleva la mera justicia, y el tercero viene a ser segundo, y el primero a esta cuenta será el tercero, al modo de las licencias que se dan en las universidades…».

       En la casa de don Diego de Miranda comieron, y pasaron cuatro días como huéspedes bien recibidos, don Quijote y Sancho.

      Usted dio una conferencia en el Ateneo de Madrid, en el mes abril 1905: Don Quijote en casa del caballero del Verde Gabán, esta conferencia  aparecerá en la recopilación de artículos Lecturas españolas, Madrid, 1912, y Con Cervantes, 1947 y   Con permiso de los cervantistas (Biblioteca Nueva, 1948),  habla de este caballero propietario de esta casa de los Infantes, en dos artículos: «La entrevista» y «En casa de Miranda».
      En la cabecera escribe usted:«Este es el trabajo que ha escrito Azorín para que sea leído aquí, en el Ateneo, con motivo del centenario del Quijote. No tiene importancia; carece de trascendencia; el autor no puede meterse en disquisiciones hondas, porque sabe muy pocas cosas». Firmado Azorín.   Usted habla de sí mismo en tercera persona, lo cual es llamativo.
      En la explicación de la conferencia, dice usted que Lorenzo es un mozo absurdo y fantástico, su padre no ha podido hacer nada para que estudiara leyes, «esto le granjea nuestra más calurosa simpatía». ¿Por qué le causa a usted simpatía Lorenzo?, quizás porque es la misma estampa de usted, que no  acabó leyes en Valencia como su padre quería, y acabó siendo tratante de palabras.  Y ve usted en Don Diego a don Isidro Martínez, con el mismo problema de hijo que no saca los estudios de Derecho.  Sin duda alguna don Isidro como don Diego no estaba contento con la decisión tomada por su hijo en ser poeta, cuando asegura en un diálogo: «tengo un hijo, que, a no tenerle, quizás me juzgara por más dichoso de lo que soy; y no porque él sea malo, sino porque no es tan bueno como yo quisiera», (Cap. 16, 2º parte).  Sin embargo, Lorenzo de Miranda no estudiaba leyes en Salamanca sino «las lenguas latina y griega», y no quería estudiar otras ciencias.
      «Don Diego, su padre, no ha podido hacer que se aplique a más provechosas y sólidas especulaciones; pero hasta ahora sus ímpetus, sus gustos, sus tendencias, se hallaban reprimidas, tenidas por el ambiente sosegado y regular de esta vivienda…». Al final de la conferencia hay una defensa de los ideales ante los prosaicos:   «¿Qué creéis que importa más para el aumento y grandeza de las naciones: estos espíritus solitarios, errabundos, fantásticos y perseguidores del ideal, o estos otros prosaicos, metódicos, respetuosos con las tradiciones, amantes de las leyes, activos, laboriosos y honrados, mercaderes, industriales, artesanos y labradores?»
     La grandeza del Quijote es la capacidad humana de presentarnos problemas de antaño que son vigentes actualmente,  porque los hijos   «son pedazos de la entraña de sus padres, y así, se han de querer, o buenos o malos que sean».
    
       En el artículo «La entrevista», usted nos cuenta:
      «La entrevista que han celebrado Don Quijote y Lorenzo de Miranda se ha desenvuelto, como decimos ahora, en un ambiente de entera cordialidad». No faltaba más sino que hubiera sido de otro modo. Ocurre con Don Quijote que, siendo un hombre de acción, es, en ocasiones, un intelectual; no retrocedamos ante este sustantivo moderno».
      En «La casa de Miranda», usted se refiera, sin duda a la casa de don Diego de Miranda, el Caballero del Verde Gabán, aunque no le nombre, y nos cuenta:
    «La casa de Miranda es bonita; lo dice todo el mundo; no podemos nosotros menos de asentir; asentimos, desde luego, con mucho gusto. ¿Y cómo nos describe Cervantes la casa de don Diego de Miranda? No nos da de la casa sino cuatro rasgos. Y no nos da más porque, en puridad, no puede darnos más. Y no puede darnos más porque el arte, en su tiempo, no lo permite».

      En la calle Cervantes de esta villa puebla de los Infantes, se abren puertas de tiendas de souvenir, son típicas las figuras de don Quijote y Sancho forjadas en  hierro con pie como si fueran pisapapeles, valen de 25 a 30 €, hay que empezar a comprar recuerdos. Seguimos por la barroca fachada de la Encarnación, hasta el final donde a la derecha aparece una farmacia que fue botica desde finales el siglo XIX, allí se abre la Plaza Mayor, cuadrada,  con soportales con arcos neoclásicos, bancos de piedra  donde se sienta doña Julia, doña Paquita con niños que juegan a montar en bicicleta, y en un banco de piedra nos sentamos mi mujer y yo, he hice unas fotografías y tomé notas en mi bloc.
     Lo que más llama la atención del viajero ya cansado de caminar a cojetadas, es ver la torre y la puerta de la  parroquia de San Andrés, soberbia  catedral con puerta enmarcada en grandioso arco de medio punto, y ante el paño de la catedral un monumento dedicado al patrón Santo Tomas de Villanueva (1486-1555), cuando el santo murió, se repartieron entre los pobres todo el dinero que había en su casa.  La patrona es la Virgen de las Angustias. Junto al Ayuntamiento hay una tienda con venta de prensa, compré La Tribuna del día 10, número 5.260.  En primera página FENAVIN (Feria del vino) promete, en la foto vemos al presidente regional: José María Barreda, brinda junto a Manuel Juliá, Clementina Díez de Baldeón, Ángel Amador, Mercedes Gómez, Nemesio de Lara y Francisco Gil Ortega. El vino es sin duda la mayor riqueza de la Mancha, 600.000 hectáreas de viñedo lo que supone el 50% de la superficie nacional. También aparece en la portada un suceso: la muerte, siempre lamentable, de un trabajador en Daimiel de 55 años al caer de un andamio de cuatro metros de altura.

       -Tengo hambre, tú mucho monumento y mucha foto, pero las piedras, las iglesias y los soportales no alimentan.
       Se quejó mi mujer de cierto apetito crepuscular, aunque ella es de poco comer, por eso mantiene el tipo y la figura de modelo.
     -Anda, pregunta tú donde hay una cafetería que esté bien.
     Una amable chica de los Infantes, hospitalaria, porque iba vestida de enfermera, nos estuvo indicando varios lugares cercanos, y nos mandó a la plaza de San Juan donde se erige el monumento a Quevedo. Allí hay varios bares de pueblo, donde todos los clientes son varones. Tomamos una merienda cena en la terraza de un bar con pizzas. Las gentes son muy mirones porque no están muy acostumbrados a ver a dos turistas comiendo «ruideritos», detrás de unas pizzas.
     No vi en los locales nombres dedicados a usted, señor Azorín, sin embargo, ha quedado engrandecido el nombre del caballero del Verde Gabán, gracias a usted.
     Al anochecer, porque en este mes de mayo los días son largos regresamos por la misma carretera al Hotel la Colgada, lo ideal hubiera sido pasar por Villahermosa donde se cuenta que camino de Montiel don Quijote alanceó a las ovejas y desde allí regresar a las Lagunas de Ruidera, pero tal vez uno se va volviendo precavido porque siempre puede haber una legua de mal camino, sobre todo de noche.


Autor. Ramón Fernández Palmeral

Cómo poner una foto del post de tu blog y que salga en Facebook

Para que una fotografía del post de tu blog salga en tu muro de Facebook tienes que colgar fotos grande con 1200 pixeles de ancho de mínimo. Palmeral bloguero.

lunes, 7 de marzo de 2016

Creating a PDF for Print


VERSION 3 
Created on: 11-nov-2010 8:04 by CreateSpaceResources - Last Modified:  28-feb-2011 9:01 by CreateSpaceResources
https://createspacecommunity.s3.amazonaws.com/Resources Contributors/Laurel_FINAL.jpgCreating a PDF for Print By Laurel, CreateSpace PrePress

If you're planning to submit your own fully-formatted files to CreateSpace for publication, you'll first need to format your book document according to CreateSpace specifications using our online submission guidelines. Before submitting your finished documents, they will first need to be converted to PDF. Follow one of the three methods below to output a PDF intended for high-quality printing. Make sure to save your working documents before creating your PDF files so that you may edit them later if you wish.


Keep in mind that PDF is an open source file format, which means anyone can write PDF creation software programs or plug-ins. However, not all software will create a PDF for use in print applications. For best results, use programs and plug-ins from reputable software providers to create PDFs.


Option 1: Print to PDF


  1. With the native document open in the application you used to create your work, select "File>Print"
  2. Select "PDF" from the list of printers you are able to print to. If you do not find "PDF" in the list, there may be a "Print to PDF" or "PDF" button in the dialog box. Select this option if it is available. Otherwise, try the "Save as PDF" method below.
  3. Click "Properties", "Settings", or "Options" (naming depends on your system) to check the PDF settings that will be used to create your PDF file. If available, select "PDF/X-1a," "High-Quality Print" or "Press Quality" from the list of presets. If your system allows, make sure the following settings are chosen. Any other settings should be left to default in most cases.
    1. Fonts and images are embedded.
    2. Specified page size matches the intended trim size plus bleed (if applicable). You may lose the bleed you included in your native document if not printed to the proper size.
    3. Bookmarks, annotations, and comments are disabled.
    4. Document security (any type) is not used.
    5. PDF/X format is used. PDF/X is preferred, but if you are submitting non-PDF/X files (for example, PDF/A), any comments, forms, or other non-printing objects could be removed during our review process.
    6. Transparent objects are flattened.
    7. Spreads and printer's marks are disabled.
    8. Downsampling, or decreasing resolution, of images is disabled.
  4. Provide a name and location for the PDF file you are printing to (may default to the current name and location of the native document) and click "OK" in the print dialog box.
  5. Once created, make sure to open the PDF file to see that it appears as you intended. Otherwise, make the necessary adjustments in the native document and re-create the PDF file.


Option 2: Export as PDF


  1. With the native document open in the application you used to create your work, select "File>Export" You may need to select "PDF" if other file formats are available for export in the application.
  2. Provide a name and location for the PDF file you are exporting (may default to the current name and location of the native document) and click "Save" or "OK" in the print dialog box.
  3. Check the PDF settings that will be used to create your PDF file. If available, select "PDF/X-1a," "High-Quality Print" or "Press Quality" from the list of presets. If your system allows, make sure the following settings are chosen. Any other settings should be left to default in most cases.
    1. Fonts and images are embedded.
    2. Bookmarks, annotations, and comments are disabled.
    3. Document security (any type) is not used.
    4. PDF/X format is used. PDF/X is preferred, but if you are submitting non-PDF/X files (for example, PDF/A), any comments, forms, or other non-printing objects could be removed during our review process.
    5. Transparent objects are flattened.
    6. Spreads and printer's marks are disabled.
    7. Downsampling, or decreasing resolution, of images is disabled.
    8. Bleeds are enabled (if applicable).
  4. Click "Export" or "OK" in the export dialog box.
  5. Once created, make sure to open the PDF file to see that it appears as you intended. Otherwise, make the necessary adjustments in the native document and re-create the PDF file.


Option 3: Save as PDF


  1. With the native document open in the application you used to create your work, select "Save As" from the application's main menu or "File" menu.
  2. Choose "PDF" from the list of available file formats.
  3. Click "Settings" or "Options" (naming depends on your system) to check the PDF settings that will be used to create your PDF file. If your system allows, make sure the following settings are chosen. Any other settings should be left to default in most cases.
    1. Fonts and images are embedded.
    2. Bookmarks, annotations, and comments are disabled.
    3. Document security (any type) is not used.
    4. PDF/X format is used. PDF/X is preferred, but if you are submitting non-PDF/X files (for example, PDF/A), any comments, forms, or other non-printing objects could be removed during our review process.
    5. Transparent objects are flattened.
    6. Spreads and printer's marks are disabled.
    7. Downsampling, or decreasing resolution, of images is disabled.
    8. Bleeds are enabled (if applicable).
  4. Provide a name and location for the PDF file you are saving to (may default to the current name and location of the native document) and click "OK" in the print dialog box.
  5. Once created, make sure to open the PDF file to see that it appears as you intended. Otherwise, make the necessary adjustments in the native document and re-create the PDF file.


Members using Adobe® Acrobat® 7.0 or later, please visit the Help section and download the CreateSpace preflight profile. The preflight will highlight unembedded fonts, transparent objects, and low-resolution images in the PDF file. You may want to correct these prior to submitting your work to avoid potential issues in the file review that could delay your project. Now you are ready to submit your final work to CreateSpace!


You may also be interested in...


Members' Top 10 File Specification Challenges
Understanding Book Elements: Trim Size

Trucos para diseños webs, blog, blogger. de Tina Mora



http://trucos-diseno-web.euroresidentes.com/2013/09/como-poner-etiquetas-en-blogger.htmlhttp://trucos-diseno-web.euroresidentes.com/2013/09/como-poner-etiquetas-en-blogger.html

The 5-Minute Guide to Promoting Your Book with Article Marketing

The 5-Minute Guide to Promoting Your Book with Article Marketing

VERSION 1 
Created on: 09-jun-2011 9:17 by CreateSpaceResources - Last Modified:  09-jun-2011 10:08 by CreateSpaceResources
https://createspacecommunity.s3.amazonaws.com/images/Joel Friedlander.jpg
The following article was written exclusively for CreateSpace by Joel Friedlander. Joel is the proprietor of Marin Bookworks in San Rafael, California, a publishing services company where he's helped launch many self-published authors. He blogs about book design, writing and self-publishing at www.TheBookDesigner.com. Joel is also the author of the newly-published A Self-Publisher's Companion: Expert Advice for Authors Who Want to Publish.

Authors with new books are constantly on the lookout for new ways to market those books. They know there are a lot of people who might be interested in their subject, but the question that always comes up is, "How do I reach them?"

Most authors don't make use of one of the oldest online marketing techniques. It's one that can still produce a great effect, especially for nonfiction authors. This technique is called article marketing, which is a way of creating awareness for your brand and traffic for your website by writing articles and posting them on online article directories. Authors can leverage the power of article marketing by writing about the subject of their book as an expert in the field.

What can you expect if you decide to dive into an article marketing campaign for your book? Let's look at the steps to take first.

3 Steps to Article Marketing for your Book

1. Identify the keywords people are using to search for information on your topic.

The power of article marketing relies on attracting readers who are looking for information on a particular topic through online searches. The specific words and phrases people use for these searches form keywords. By including these keywords in your articles, people have a greater chance of naturally finding them in their searches.

You need to be very specific about this. A good way to get started is to set aside some time and sit down with the Google Adwords Keyword Tool.

Start off with any words or short three- or four-word phrases that people might use when researching your topic.

This step is absolutely critical to the rest of this campaign, so take your time. Your aim here is to come up with three or four long-tail keywords that give your content a chance to compete in search engines and ultimately bring traffic to your site. For instance, if I was looking for search phrases for my new book, A Self-Publisher's Companion, I might try:

publish a book
self-publishing your book
self-publish a book

2. Write articles that feature those keywords.

Here are some guidelines for the articles you want to write for your article marketing campaign:


  • Keep them to about 500 words
  • Numbered lists ("6 Ways to ...") and bullet lists are very effective
  • Write to an "easy" reading level
  • Avoid long paragraphs (2 or 3 sentences maximum)
  • Use subheads for navigation and to break up copy
  • At the end of your article include a "bio box" or a "resource box." This is where you get to say something about yourself, and put a link that points back to your site.
When it comes to the keywords you found in step 1, use them in your article's headline, in the first paragraph and once or twice more in the body to give your article a greater search relevance.

You can include other links in the body of your article, but make sure they relate directly to the subject. Links should provide the reader with additional resources on that topic, or help to explain an aspect of what you're writing about.

3. Finalize and submit your articles.

This strategy will work best if you can write at least 10 - preferably more - articles. Each should be related to some aspect of your subject and explore only one idea per article.

Spend as much time as possible on the headline. Your article will live or die depending on whether the headline draws people to it. Bad or boring or dull or lifeless headlines simply won't pull readers to your article, no matter how good it is. Also, avoid tricky headlines or those that play on a subject in the news. In this case, fewer people will read and re-post your articles, which is counterproductive to the primary goal of article marketing.

If you need help with headlines, probably the best free resource online to help is Brian Clark's How to Write Great Headlines tutorial series at Copyblogger.com.

Submit to Ezine Articles. There are many other article directories and listing sites, but Ezine Articles is the largest. Since you're just starting out, you can use this service until you're ready to branch out. Later, you can use some of your articles to build pages on Squidoo.com or Hubpages.com, or submit them to other high-ranking article directories like Articlesbase.com or Buzzle.com.

Benefits of the Article Marketing Strategy

There are several ways you benefit from article marketing:

  • Your article is posted at Ezine Articles with links back to your site.
  • Other people will pick up and publish the articles on their own sites, sending you more links.
  • You'll get traffic from people clicking through the links in the article.
  • You'll get pushed higher in search engine rankings due to the steadily increasing number of links from articles pointing to your site.
  • You may be contacted as an expert in your industry, with requests to reprint articles off-line or to contribute content to sites or publications.
  • You will quickly enhance your reputation as an authority in your field.
This is one of the fastest and easiest strategies you can use, and it's basically free. It won't take you long to figure out the format for your articles. After you've posted a few, you can take the long-term approach by only submitting one article per week. In a year, you'll have more than 50 keyword-targeted articles sending traffic your way.

In closing, here are a few more tips for article marketing:


  • Keep a list of possible topics and add to it when you think of one.
  • Don't use your blog posts unless you substantially re-write them.
  • If you have articles written for other purposes like guest posts, answers to email queries, or posts you make in forums in response to questions, turn them into articles and submit them!
The great thing about article marketing is that it takes so little time to get started, but generally offers a high return on investment. Good luck!

You may also be interested in...

The Hub & Outpost Method to Organize Your Social Media Marketing



The Hub & Outpost Method to Organize Your Social Media Marketing

VERSION 1 
Created on: 03-feb-2011 11:15 by CreateSpaceResources - Last Modified:  03-feb-2011 11:54 by CreateSpaceResources
https://createspacecommunity.s3.amazonaws.com/images/Joel Friedlander.jpg
The following article was written by Joel Friedlander, a self-published author and book designer. He blogs about book design, self-publishing and the indie publishing life at www.TheBookDesigner.com. Joel is also the proprietor of Marin Bookworks, where he helps authors who decide to publish get to market on time and on budget with books that are both properly constructed and beautiful to read.

Most authors, filmmakers and musicians have gotten the message: you have to be marketing on social media sites if you want to make an impact and, eventually, sell your content.


Social media is indispensable to today's self-published artists, but it's good to remember that social media by itself is one tactic in your overall marketing strategy. Just using social media is not a strategy in itself; it's a way to implement your basic marketing thrust.


Set Up Your Hub


This method of organizing your social media activity requires that you set up a Hub that will be your "home base." It could be a blog or a website. What's important here is that you own it. You own the domain name, it doesn't belong to another entity the way that blogs on blogspot.com or wordpress.com are part of a larger company. You need a place over which you exert ownership, which you can control without worrying about other people's "terms of service."


Here are a few good reasons to use your blog as the hub of your social media strategy:


  • Your blog is frequently updated - This is the place it's easiest to post new material relating to your book or your subject area, and consequently is the most up to date and flexible site you have.
  • Your blog has your list opt-in - One of the reasons you want visitors to stop at your blog is to find the people who are interested enough in what you're doing that they want to stay in touch and want to find out more. Your newsletter or mailing list opt-in form should be prominent on your blog, and you also should offer subscriptions to your blog via email or RSS, another way to keep in touch.
  • Your blog is the best place to release news - Blog software allows you to easily post updates or breaking news items, which then go onto your subscribers through the email or RSS feed. It's the best way to stay in touch with your fans and followers.
  • At your blog you have the best tools for interacting with readers in a robust way over a long term.


Explore to Find Outposts


Outposts depend on your own subject matter and preferences for working, but they have to be places where people interested in your subject congregate.


You might find effective outposts in:

  • Facebook fan page
  • Twitter accounts
  • Forums that deal with your topic
  • Photo sharing sites like your stream on Flickr.com
  • Video sites like your channel on YouTube.com
  • Bookmarking sites like StumbleUpon.com
  • Networking sites like LinkedIn.com
  • Specialized niche sites like those run on Ning.com


Really, there's no limit to the number or type of outposts you create.


At your outposts you might post links to content you've published at your hub. But you'll also contribute content to the outpost sites, too. Outposts are used for:

  • listening to what others in your niche are doing
  • building authority by contributing expert tips and answers to questions
  • testing ideas for marketing or for your next projects
  • networking with other people and influencers in your niche
  • growing your online profile
  • creating links back to your hub


Remember to link to your hub at every outpost. These links create the connections that people will use to travel back to your hub. On Twitter, for instance, the link will show up in your bio, and that will be the first place people click on to find out more about you when they've been intrigued by one of your postings.


Go Forth and Multiply


It's likely that new social media sites with different approaches to connecting people will continue to sprout online. With the hub and outpost model for your social media strategy, it's easy to integrate new locations.


You might decide, for instance, to start building a series of Squidoo lenses about your topic or your book, film or music. Linking back to your blog is a natural way for people who come across your sites on Squidoo to find out more about you.


When they travel back to your blog they'll find links to your other sites, like the site you've set up for your individual projects, your content's Facebook fan page, your Twitter account, and you'll be able to supply links and "follow" buttons for all of them.


From this central location, you will rule your (social) media empire. So go forth, creator, and multiply your voice and your influence, confident that you can make use of all that traffic you generate with your insightful comments and spectacular status updates.


You may also be interested in...


The Lesser Known Social Media Networks
10 Steps for Authors Who Want to Get Started on Twitter


10 Steps for Authors Who Want to Get Started on Twitter

VERSION 1 
Created on: 12-ago-2010 11:19 by CreateSpaceResources - Last Modified:  26-oct-2010 5:28 by CreateSpaceBlogger
Joel Friedlander.JPG
The following article is by Joel Friedlander, a self-published author and a book designer. It originally appeared on www.TheBookDesigner.com, where Joel blogs about book design, self-publishing and the indie publishing life. Joel is also the proprietor of Marin Bookworks, where he helps authors who decide to publish get to market on time and on budget with books that are both properly constructed and beautiful to read. You can learn more about Joel by visiting his website.

10 Steps for Authors Who Want to Get Started on Twitter

Do you have a fear of Twitter engagement? Do you have an account on the service but don't know quite what to do with it? Are you getting ready to publish a book and realize you have to "get up to speed" with your social media marketing?

A lot of authors I talk to want to learn social media and how it's going to help them sell thousands of books by "going viral." But they hesitate, baffled by how the whole thing works. They know they need to be building their author platforms, but don't know how Twitter fits in.

I don't think you need to buy a book like "Secrets to Twitter Success" because it's really a pretty simple platform. There are only a few things you can actually do on Twitter. Everything else that flows from your involvement with it comes from the network of people you connect with.

And in order to connect with the people you want to tell about your work, you have to forget the whole idea of "how Twitter will sell thousands of books" entirely. Because it won't. Not directly, anyway.

Twitter is powerful, but its power is in connecting to other people, in growing a community around the value of the content and ideas you share. I'm confident you can use it to your benefit if you can only get started.

These are simple things you can do to get going with Twitter, and to learn about what goes on there and how it works.

10 Steps to Getting Started on Twitter:

  1. Get a Twitter account. Make sure your username name isn't too long, 10 or 12 characters should do. Remember that your username on Twitter, if you're going to use it for promoting your book, is part of your branding strategy.

  2. Get some software. There's great free software that makes Twitter a lot more fun and efficient to use than the official website. I like Hoot Suite on my Mac, Twitterific on the iPad and the iPhone, although there are many others. Get one that appeals to you and fool around with it to see how it works. Being able to schedule Tweets in advance is a big advantage.

  3. Seek out your people. Do some searches to find the thought leaders and people with the biggest followings in your niche. By finding just one you can start looking through the list of who they are following to find more people to follow.

  4. Find friendly lists. Twitter lists allow you to create categories of people to follow all at once. For instance, I have a list called "Self-Publishing" with 55 Twitter users self publishers could follow for great information on the field. Try to find lists created by someone in your field. These are a great place to find people to follow too.

  5. Follow the tweets. You should now be following many important people in your niche, and you're likely adding followers too. Keep your focus pretty tight at first so you don't overwhelm yourself with input. Read the tweets from these thought leaders and the people with lots of followers. Click through anything that looks interesting to see what they are linking to. Watch especially for links that get re-tweeted - or passed along - by more than one of the people you're following. Make sure you check out those links.

  6. Keep reading until you get it. There's no rush. I read tweets for two or three months before I sent out any tweets of my own. Be patient and keep watching and soon you'll see why some people are popular and lots of people want to follow them - because they consistently provide links and ideas that are valuable. Or because they make an effort to connect with people individually. You want to be one of those people, so keep reading until you understand what makes them popular to their followers.

  7. Tweet some value. By this time you've seen what's considered valuable in the niche you're following. It's time to become a participant. Do a little web surfing and see if you can find resources that haven't been mentioned recently. Create a short tweet alerting people to this resource, put in a shortened link and tweet it.

  8. Follow the golden ratio. Tweet something of value, or re-Tweet someone else's content or message once or twice for every Tweet you do that promotes your own book, website or other content. This is all about sharing discoveries, sharing content - not about selling. You are building trust and a community of followers at the same time you are receiving value from the people you are following.

  9. Be trustworthy. I think this is done most simply by giving value, and by not tweeting anything you have not personally verified for yourself. Trust is the most important element in the community you are building.

  10. Be generous. Give as much value as you can. Pass along things of interest from others. Create content that has something of value to other people, something that makes their life better in some way. This will be content you're happy to share with your growing Twitter tribe.

Twitter is an amazing phenomenon, considering that it only consists of 140 characters of basic text. The creativity, the energy and vitality on Twitter are astonishing. It can be a great place to connect to people who are interested in your work, and who in turn will send your message out into their own networks of followers.

Make sure you have something for visitors to look at, to download or to sign up for on your website or blog when they get there. And keep an eye on your analytics. You'll find Twitter is a growing source of traffic and potential book buyers if you follow these simple rules.

I think this quote from Zig Ziglar really illustrates how to use Twitter to best advantage:

"You can have everything in life you want, if you will just help other people get what they want."

You may also be interested in...


Also, be sure to follow @CreateSpace on Twitter!